Nearly every problem in an Accountancy firm can be traced back to the simple fact that most of us over-service and undercharge our clients, which…
James AshfordApril 4, 2019
Why does anyone go into business and make the sacrifices they make? In short, it’s so that we can have the life that we want. The reason…
James AshfordMarch 19, 2019
Last year I've been in Norway, speaking at Visma's 'Accounting Forward' event, to help convince the firms who attended to move away from time based…
James AshfordMarch 19, 2019
I get to work with and interact with hundreds of accountancy firms around the world (including our own) and I'm always humbled by their generosity. The…
James AshfordMarch 13, 2019
Over the past 12 months I've been to every major accountancy event around the world, given Keynotes at most of them, had some very honest…
James AshfordMarch 13, 2019
The way you start any relationship should be the way that you start every relationship. Client relationships take time to build and you need to…
James AshfordFebruary 28, 2019
The GLOSS Method® is the framework we developed for our accountancy firm, to guide every sales meeting and fee review with our clients. It switches…
James AshfordFebruary 20, 2019
BAD CLIENTS don’t just become bad. You’re actually TRAINING THEM to be bad. Potentially good clients turn up, and then through their initial experiences, the…
James AshfordJuly 22, 2018
Many accountancy firms work hard to deliver great value to their clients, but few get paid for all the value they provide. When these firms…
James AshfordJuly 22, 2018
We've just had a huge update made to GoProposal that gives you even more power to create targeted and more impactful proposals. With this upgrade,…
James AshfordJuly 14, 2018
Draft Proposals & Enhanced Dashboards We're excited to be bringing you the latest wave of app enhancements within GoProposal that includes Draft Proposals, Actionable Dashboards…
James AshfordFebruary 14, 2018
Pricing Tax Returns is a real challenge. If you have a fix fee, those clients who have more complicated affairs are getting it cheaper.And those…
James AshfordSeptember 3, 2017
